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Finalista Nacional 2004: ASTRAEA ASTILLEROS, S.L. :: Expansion
Publicado por: EUROWARDS
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Tema EUROWARDS
Mision
The activity of ASTRAEA is building and selling sailing ships. The main characteristic is the factory address: inside the province. It´s really curious that you can make a boat without any seafront. This is one of our challenges: to build ship in Jaén (inside a geographical region) and to sell it out of the country, as well as inside it. This is the point that marks the different between a small company and a big one.



Sr. JUAN FRANCISCO SÁNCHEZ GALERA

C/ REAL, 7
23780 - LOPERA, JAÉN


Tel: +34 953 516568
Fax:+34 953 516568
Movil:+34 610442751

http://www.astraea.es

REGION
Andalucía

CATEGORY
EXPANSION

Born
1967-10-07

Chief Executive Officer

Other Members
PILAR GALLOR RODRÍGUEZ; INVERJAEN SCR, S.A.

Team composed by
4 Members

Product's Name
Manufacturer sailing ship

Description
Nowadays our company got 7 quality wooden types of sailing boats for sale. It´s between 6 to 10 meters length. The first one built was the ALBATROS, 6m length. It´s designed by the CEO, who had knowledgement of nautical features as amateur. This boat was presented to the public opinion in the 33rd Barcelona International Boat Show 1994, the price just over 1 million pesetas (7.852,641 USD; 6.010,121 EUR). And it was the beginning of a successful career because it became the most popular sailing ship in its category (Spanish market). So that, ASTRAEA realized that is better the specialization in short length boats for being profitable company in the European market. After that, ASTRAEA getting deals for sales representatives in Portugal, Germany and France (as joint venture). This is the reason why the company has consolidated the exports and the distribution of all our ships. Currently, ASTRAEA builds and sales 7 types of sailing ships being a powerful market player in its sector. So in order to expand the business and getting increasingly the profits, our team decided to start a new age in 2000. Consequently, ASTRAEA seeks for capital for expanding its activity and making some investment deals with venture capital and business angels resources. We’re always working to improve the quality and the safety of ASTRAEA sailing ships.



Product
2000-01-01

SECTOR
Industrial Products

CURRICULUM
CEO´s cv: Juan Sánchez Galera, Law Bachelor Degree (Complutense University, Madrid, Spain). Different seminars and training courses in order to learn about sailing world: - Sailing course (1977-1981). - Professional Crew and Skipper Training Degree. - Several meeting points professional sector. - Polyester repair course - Sandwich construction Seminar - Course of carbon fibre and composite sailing vessels - Course of Polyester sheet. - Nautical Designer of Sailing Ship degree. Professional experience: - “Lupicinio Rodríguez” (1989-1991). Lawyer´s Firm. - Sales Manager in Consultancy Shopping Centre company (1991-1993). - CEO of “Hiperdino” Shopping Centre, Herdosan Company (1993-1994). - Sales Manager of “ZOCO” Shopping Centre (1994-1995). - Currently, CEO of ASTRAEA (1994 till present).

INNOVATION
ASTRAEA ASTILLEROS has a high technology development. It means that our team works in the most strict sense of research and technological development because this is the key value of our ship. So we got a several number of innovation features: - integrated ship´s keel - double hull planking improved (Astraea got the worldwide patent). - . insubmersible, unsinkable special feature

EUROPEAN DIMENSION
Astratea already got sales representatives in Portugal, Germany and France. Moreover, in a short term, the company will firm a joint venture contract with a mexican partner for outgoing the USA market.

FINANCIALS
Own capital and venture capital (from 2000 year).

FINANCIAL NEEDS
200.000

1st Round
200k EURO en 2005-07-01
2nd round
k EURO en 0000-00-00
3rd Round
k EURO en 0000-00-00
4th Round
k EURO en 0000-00-00

Nota: EXPANSION

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