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Ganador Europeo 2004: EUROPEAN Winner 2004 - Category START-UP: GERMANY
Publicado por: EUROWARDS
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Tema EUROWARDS
SEMINARPORTAL
New Seminarportal for the medium-sized businesses

The market for seminarportals in the internet is surfeits. No place for a new competitor? Wrong! Since a few month’s a newcomer moves the market with a special concept. First Seminarportal.com was made for the german market. Now Seminarportal.com comes to the market in Great Britan und is planning the entrie for additional European countries

Seminarportal.com http://www.seminarportal.com provides an internet based and independent platform for seminars to medium-sized businesses. Initially targeting the German speaking market, Seminarportal.com now addresses the market in Great Britain as well and is planning to expand to include entries for other European contries.

Via the webpage established by the Frankfurt-based Diplom-Betriebswirt (equiv. master of science in business) Lutz Lochner, companies can easily compare offers for management and business-related seminars tailored especially to the needs of medium-sized companies using an intuitive user interface. The database of Seminarportal.com contains presently approx. 5.500 seminars of different providers that encompass large institutions like the DEKRA-Akademie, but also small and specialised providers and free lance course instructors.

Offers include seminars to the general topics like personnel, finance, controlling, distribution/sales, IT, communication, succession, rating, and supplemental subject matters like psychology, personality development, intercultural communication, rhetorics, conflict management, language courses for managers, mediation and coaching. Special topics address for example programming of Webpages for handicapped users or mechatronics within motor industry. Offers with subject matters of no obvious use for the target group will not be included in the database.

The platform Seminarportal.com offers users and suppliers alike numerous advantages. Essential to the quality is the independence from providers which ensures a high quality specific to the target group. Additionally the user interface of Seminarportal.com is designed to be especially clearly laid out and user friendly. Intuitive user control and user guidance is achieved by the choice of an uncluttered layout and by keeping the webpage free of advertising. A further central component is the efficient search engine of Seminarportal.com that makes it easy to quickly find seminars.

Key advantages in the concept of Seminarportal.com over its competitors:

- additional distribution channel
- attractive target group in medium-sized businesses
- good price/performance ratio
- high access numbers / [hit rates]
- Seminarportal.com is provider independent
- flexible number of seminar dates
- no minimum turnover
- no additional percentage on turnover or other premiums ...
- ... therefore no costly settlement processes after the events
- no fixed-term or basic agreement necessary
- multiple linking to name and company logo
- broad spectrum of available subjects
- efficient search engine
- no participation in sales
- easy and concise user guidance
- updated daily
- easy to remember domain name
- no interfering advertising
- easy registration


Lutz Lochner:



Dipl.-Betriebswirt (FH (technical college)) (equiv. master of science in business) and Bankkaufman (qualified banking management assistant) Lutz Lochner is a certified rating advisor. He works as a free lance business consultant advising medium-sized businesses in the whole of Germany. The principal office is located in Frankfurt. For years he has been active in consulting banks and medium-sized businesses in Germany and abroad in questions of business management.

Lutz Lochner is author of numerous special publications to microeconomic subjects of the medium-sized businesses. He is active in the BDU e.V. As well as member in the Wirtschaftsclub Rhein-Main e.V. and the Wirtschaftsjunioren e.V. Germany.


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